Technology is the thing that we all want. As a society we're arguably addicted to it, in business we chase its promises of better products and efficiencies and in life, we are struggling to raise our children in a world we don't understand. A digital world that's racing so fast we could never be expected to stay up to date. We’re standing at a precipice; technology is ready to break new grounds and drastically improve our lives. There are grand expectations for what’s to come in the Fourth Industrial Revolution, but understanding how to make technology human-centric will be the difference. If technology adds no value to us as people, it is doomed to fail. But, should it succeed, it has the potential to define our future, our profit lines and the everyday lives of our customers who use it. This TEDx talk provides a rock-solid framework for building a business that will thrive in the Fourth Industrial Revolution and the new environment it will usher in. Mike is a conference speaker who brings over 10 years experience in digital business and customer experience. His keynotes focus on how people and business can succeed in a digital world. A love of technology and a heart for people have been the fuel behind Mike Saunders’ entrepreneurial journey. An international keynote speaker, digital thought leader and author. He has a unique ability to lead business with a crystal-clear leadership philosophy that encompasses “unlocking potential”, “nurturing trust” and “developing narrative.” Mike was recognized on the list of “Top Global Digital Marketing Experts & Influencers in 2019 You Should be Following.” Acknowledged by his peers in 2012, as one of the Top 20 South Africans to follow on Twitter. Mike was awarded Special Honours at the New Generation Awards for his contribution to the industry. Over the last few years, Mike has won the respect of business by his determined approach to helping people navigate a diverse and complicated world of Digital Business. As an international conference speaker, Mike is able to engage his audience in an interactive, personal and energizing manner by drawing on his life experiences and personal stories. Mike speaks with authority from over 10 years’ experience in the digital industry. He leaves delegates captivated and inspired about the potential in both technology and people. He has had the privilege of working with some of the most prestigious organisations in the world including Vodafone, Bidvest, Santam, IBM, Toyota, Norton Rose and Exxaro. This talk was given at a TEDx event using the TED conference format but independently organized by a local community. Learn more at https://www.ted.com/tedx