Building a Digital Future: The Metaverse
Michaël Renotte I 3:58 pm, 25th November

Organizations should consider cautiously investing in the Metaverse, or at the very least explore it in detail because their digital future may be molded by it, said Marty Resnick, VP Analyst at Gartner, on the occasion of Gartner IT Symposium/Xpo 2022, taking place in Barcelona last week.
During his presentation, Marty Resnick addressed the strategies that leverage how the Metaverse will provide innovative digital product or service opportunities. "CIOs and IT leaders must consider the Metaverse as a key trend that will provide opportunities and drive strategic business innovations beyond technology," he said.
According to Gartner, six trends are driving the use of metaverse technologies today: Gaming, Digital Humans, Virtual Spaces, Shared Experiences, Tokenized Assets, and Spatial Computing. These trends and technologies will continue to drive its use over the next three to five years.
Gartner predicts that by 2025, the serious games market will grow by 25% due to the impact of metaverse technologies. "Enterprises will adopt 'serious games' - gaming technologies, experiences and storytelling for training and simulation of specific work tasks and functions," said Marty Resnick.
"Organizations are already planning on using digital humans to act as identified digital agents within metaverse environments for customer service, support, sales and other interactions with current and potential customers," he said. Digital humans are interactive, AI-driven representations that have similar properties as digital twins.
Gartner predicts that by 2025, 10% of workers will regularly use virtual spaces, up from 1% in 2022. "Virtual spaces engage multiple senses and provide participants with the ability to immerse and interact with the space," Marty Resnick explained.
He added that "The metaverse will move shared experiences out of siloed immersive applications and allow for more interactive opportunities to share experiences across applications, consumer events and services."
"In metaverse experiences, most tokenized assets will use NFTs - non-fungible token technologies," he told the audience. "The new features and functionalities enabled by the metaverse will inspire new ways to not only compete and monetize virtual products and services, but also to acquire physical, real-world goods."
And lastly, "spatial computing will allow organizations to get more out of physical and digital assets by surfacing related, 'unseen' digital information and content anchored to people, places and things."
Subscribe to our Newsletters

Stay up to date with our latest news
more news

2025 half-year results - Continued acceleration of growth, multiple acquisitions of Audiovisual integrators
by Econocom I 3:25 pm, 24th July
• Revenue of €1,421m, increasing by 6.6%1 of which 5.9% on an organic basis, thanks to strong momentum in Technology Management & Financing (TMF) activity across all geographies and growing cross-sell.• Operating margin of €41.4m, i.e. profitability stable at 2.9% despite continued investments in the Group’s salesforce and competitive pressure in Products & Solutions (P&S) activity.• Net financial debt of €208m under control at end of June 2025 and €52m free-cash-flow generated over the last 12 months.• #1 Audiovisual Integrator in Europe position reinforced with four tactical transactions in Germany, Spain, Ireland and the United Kingdom. Aggregated audiovisual integration operations of the Group now represent more than €300m annual revenues with 750 professionals.
Cohesity and Anidris unique partnership in Luxembourg
by Anidris I 10:00 am, 24th July
In the context of a significant development for the data protection industry, the recent momentum towards Cyber protection and the new regulations such as DORA, NIS2… Cohesity has recently completed the acquisition of Veritas' Enterprise data protection business, also known for its NetBackup Enterprise Software solution, creating the World's largest data protection software provider. Anidris, as Cohesity first and largest partner, is at the forefront of this transformation in Luxembourg.
load more