Xuppi, a social commerce platform that makes e-commerce entertaining via live streaming, has been launched as a disrupter in the traditional online retail space. 

Through this unique interactive e-commerce platform, sellers can partner with verified influencers and live streamers to reach out to their fanbase in a social way by creating content around the products and labels converging into on-the-spot sales. Brands get an opportunity to collaborate with verified creators who can showcase their products & promote them on social media as well as on xuppi.com. 

With automated payouts in more than 44 currencies, a brand can now sell hassle-free on xuppi.com. Xuppi solves the problem of shop setup, shipping & returns, visibility & promotions for a brand/seller which struggles with discovery on traditional e-commerce platforms.

Speaking on the launch of the platform, Mr Pankaj Chadha, co-founder of Xuppi said: "We have developed Xuppi as a discovery platform where the sellers can showcase their products to the buyer resulting in demand creation. Xuppi is E-commerce 2.0, wherein we progress from need-based buying to want and impulse driven shopping. Xuppi uniquely combines the power of live shopping and video streaming, using advanced features like live chat and enables a buyer to complete the transaction on the same screen, without having to switch between platforms. We also help sellers do a multi-host live with influencers wherein the influencers can invite their fanbase to see sellers' range of products, ask questions and make informed purchase decisions. We are a community-based platform wherein the buyers interact and engage with seller in a unique way."

Xuppi.com has been founded by Anshul Gupta & Pankaj Chadha. With the team spread out between Luxembourg, UK & India, xuppi.com is now a 70 members team, on track to grow and expand in European markets.

Xuppi.com has been successful in its beta launch in India and has already collaborated with some of the country’s leading brands including Archies, Bombay Shaving Company, Voi Jeans, Hammer, Globus Remedies, Glamveda, and Orive Organics among others, allowing for smart shipping to over 27,000 pin codes.  Sellers can choose to partner with over 2,500 verified influencers in USA, UK, LATAM & India to boost sales, branding and expand the customer base.

Source: Xuppi.com